The Return Of Nokia Is Coming Closer To Your World . Get Ready To Welcome Nokia

Nokia Reveals Plans For A Smartphone Revival

 

 

With a nod towards Facebook’s awkward relationship status, Nokia spokesman Robert Morlino has laid out the path Nokia will take if it is to return to the smartphone market. This is not an announcement of a new smartphone, but an announcement that if a new Nokia smartphone is to be released, this is the business model that Nokia could use.

Nokia’s Android powered tablet, the Nokia N1 (image: Nokia.com)

Immediately after the purchase of Nokia’s Devices and Services section by Microsoft, speculation started on how long it would take for a new handset to be released by the Finnish company, and it has not abated. That process would take time, there were numerous clauses in the contract of sales, and of course the ever-changing trends in the smartphone market would need to be considered.
Nevertheless, Nokia has not been drawn on a new smartphone until Morlino’s statement was posted online. First of all it addresses the speculation, and then lays out what could happen if that speculation was to become gospel:

For 14 years Nokia was the biggest cell phone maker in the world, and the brand became a household name — one that evoked quality, innovation and human connection. The brand is still recognized that way by millions of people around the world, which is incredibly gratifying and a huge compliment for the people who helped create it. So it’s not surprising that today, the question comes up all the time: will Nokia return to mobile devices?
The answer is: it’s complicated.

The route to market is as predicted previously on Forbes. Nokia will find a brand partner that can take care of the day-to-day operations of bringing a smartphone to the market. Nokia would be involved with the design of the hardware and software, licensing the brand name and the IP to the chosen partner.